'Cleanliness has historically been used as a cultural gatekeeping mechanism to reinforce status distinctions based on a vague understanding of ‘niceness’: nice people, with nice yards, in nice houses, make for nice neighborhoods,' she wrote. The KUWTK starlet is known to be an organizational fiend and her kitchen style aligns with that valueĭrenten argues that tidiness is intertwined with status insofar as messiness has and is associated with an individual's ability to be responsible and maintain a respectable home.
While beautiful, neat, airy kitchens and homes have long been associated with wealth and status, dirty and unkept kitchens and houses have indicated that their owners are not responsible enough and do not have the means to take care of them.įurthermore, women, it is implied, will be the ones taking care of the elaborate pantries and the things that are cooked with their abundance of ingredients - tying them, in a way that the modern woman perhaps rejects, to the domestic sphere.Ī shot from Khloe Kardashian's 'pantry porn' home setup. The Kardashians, however, are merely bolstering design elements, according to Drenten, that have long been intertwined with status. In particular, Drenten singles out ultra-influencer celebrities like the Kardashians for proliferating the trend as they show their millions of followers their pristine storage rooms.
The recent social media trend of showing off spacious, bright, clean and perfectly organized pantries is rooted in racist, classist and sexist social structures, according to a professor from Chicago.Īssociate Professor of Marketing Jenna Drenten said she took note of a recent uptick in what she branded 'pantry porn' - when women show off their fully stocked, methodically styled home supply closets.
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